The Association Adviser Podcast
Welcome to the Association Adviser Podcast, brought to you by Naylor Association Solutions! Hosted by Naylor CEO & President Christine Shaw, the podcast explores strategies and solutions that keep association professionals informed and inspired. Christine is joined in conversation by leading association executives and industry professionals who share their stories and lessons learned. By sharing practical tools and expert advice, the Association Adviser Podcast will give your association the competitive edge and empower you to achieve new levels of success. * Be sure to click the Follow button on your favorite podcast app, like Apple, Spotify or wherever you listen to podcasts, to be notified when a new episode releases.
Latest Episodes
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#28: How to Create High-Value Sponsorships with Bruce Rosenthal
NOVEMBER 04, 2025
If you work for an association, you know that revenue is always top of mind. In our 2025 Association Benchmarking Survey, 61% of respondents said non-dues revenue was their top concern. 
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#27: AI is Here - Is Your Association Ready? with Tori Miller Liu of AIIM
OCTOBER 28, 2025
Associations are all asking the same questions: How do we make AI and data work for us? How do we use it in a way that is both practical and ethical? Today’s guest, Tori Miller Liu has answers. She is the President and CEO of the Association for Int...
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#26: The Future of Advocacy & Action for Associations with Heather L. Maurer of NPWH
OCTOBER 21, 2025
In today’s world, it’s more essential than ever for associations to strike the right balance between bold advocacy and thoughtful strategy. Our guest, Heather L. Maurer, CEO of the National Association of Nurse Practitioners in Women’s Health (NPWH)...
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